Greenlight Capital, through Greenlight Re Innovations, announced an investment in Vertical Insure, a Minneapolis-based embedded insurance platform. Vertical Insure is addressing distribution inefficiencies by embedding insurance in vertical Software as a Service platforms, targeting the SaaS platforms’ business clients and the underlying customers of those businesses. Vertical Insure works with managing general agents and carriers to provide additional distribution streams while providing its SaaS partners with a new source of revenue. Simon Burton, Chief Executive Officer at Greenlight Re, said, "We believe that Vertical Insure will generate unique underwriting opportunities for Greenlight Re by tailoring embedded insurance products for industry-specific SaaS platforms and their clients."
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Published first on TheFly
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