Giftify announces CardCash.com has launched a BNPL payment option

Giftify (GIFT) announced that CardCash.com has launched a Buy Now, Pay Later, BNPL, flexible payment plan option through a new partnership with Zip, a digital financial services company offering innovative and people-centered products. CardCash customers can now split their gift card purchases into easy payments directly at checkout. “This partnership with Zip aligns perfectly with Giftify’s strategic vision to expand payment options across our platforms,” said Ketan Thakker, CEO of Giftify, Inc. “By incorporating Buy Now, Pay Later functionality into CardCash, we’re enhancing the customer experience and providing more flexibility in how people access our discounted gift cards. We believe this additional payment option will help us better serve our customers while strengthening our position in the gift card marketplace.”