General Mills gives cereals a makeover with Marvel’s ‘The Fantastic Four’

General Mills (GIS) is bringing Mister Fantastic, Invisible Woman, Human Torch and The Thing to the cereal aisle with a special series of cereal boxes inspired by Disney’s (DIS) Marvel Studios’ “The Fantastic Four: First Steps,” in theaters July 25. A limited run of replica Lucky Charms cereal boxes – resembling those seen in the film – will also be released as part of the collaboration in July.