Gap names Pam Kaufman as Chief Entertainment Officer

Gap (GAP) announced the appointment of Pam Kaufman as Executive Vice President, Chief Entertainment Officer. In this newly created role, Kaufman will report to Gap President and CEO, Richard Dickson, starting February 2. The role is designed to build and scale Gap’s entertainment, content, and licensing platform across music, television, film, sports, gaming, consumer products, and cultural collaborations-championing innovative storytelling to unlock value at the intersection of fashion and entertainment. Most recently, Kaufman served as President and CEO of International Markets, Global Consumer Products and Experiences at Paramount.