Freshworks (FRSH) announced a multi-year partnership with McLaren Racing, joining as an Official Partner of the McLaren Formula 1 Team. McLaren has integrated Freshworks’ ITSM solution, Freshservice, to boost productivity through more efficient and improved IT services within the team. With AI-powered Freshservice, the McLaren Formula 1 Team is able to ensure its global IT operations run smoothly by addressing service requests quickly and seamlessly, even when spread across the globe during a busy race season – eliminating complexity and driving operational efficiencies across all aspects of the team. Freshworks branding will feature on both McLaren Formula 1 Team race cars and the team kit for the remainder of the 2025 season and beyond – starting with this weekend’s Belgian Grand Prix.
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