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Ford EV Chief detailed process behind affordable EV program, WSJ says

Ford (F) Motor’s electric vehicles chief Doug Field recently detailed the thought process behind the company’s affordable electric vehicle program, which intends to sell a midsize pickup priced at $30,000 in 2027, Tim Higgins of The Wall Street Journal reports. His plans involve implementing hardcore engineering to lower costs while keeping performance as well as upending 100 years of manufacturing processes to increase production speed. However, some investors aren’t fully convinced on the plan, with issues surrounding the length of the timeline.

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