Fold Holdings (FLD) announced it has teamed up with Blackhawk Network to expand distribution of the Fold Bitcoin (BTC) Gift Card, increasing mainstream consumer access to bitcoin across a growing portfolio of major U.S. digital retailers. “Until now, bitcoin was difficult for the average person to access, let alone share,” said Will Reeves, Chairman and CEO of Fold. “By making bitcoin available as a gift card, we’re opening access to the millions of consumers who already buy, send, and use gift cards. This isn’t about novelty. It’s about meeting people where they are and integrating bitcoin into the financial tools and channels they already understand.”
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