Emerald Holding (EEX) announced its agreement to acquire the London-based This is Beyond, a producer of seven premier business-to-business events in the experiential and luxury travel industry. The acquisition, which is expected to close in the second quarter, aligns with Emerald’s strategic plan to diversify and optimize its portfolio by targeting high-growth markets. Following the acquisition, all the This is Beyond employees will become part of Emerald, including This is Beyond’s founder, Serge Dive. ith leading brands, reinforcing its leadership in dynamic sectors and driving forward its strategic growth initiatives.
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