DISQO is now connected to Inscape’s automatic content recognition TV viewing data, strengthening DISQO’s Brand Lift and Outcomes Lift products that let advertisers measure the cross-media and full-funnel impact of ad campaigns. With DISQO, clients can connect brand metrics like awareness, favorability, and purchase intent to performance outcomes like search, site visits, and shopping – across their whole multimedia campaign.
Elevate Your Investing Strategy:
- Take advantage of TipRanks Premium at 50% off! Unlock powerful investing tools, advanced data, and expert analyst insights to help you invest with confidence.
- Make smarter investment decisions with TipRanks' Smart Investor Picks, delivered to your inbox every week.
Published first on TheFly – the ultimate source for real-time, market-moving breaking financial news. Try Now>>
See Insiders’ Hot Stocks on TipRanks >>
Read More on VZIO: