Cognizant announces launch of Agentic Retail CX

Cognizant (CTSH) announced the launch of Agentic Retail CX, a new AI-powered contact center solution built on Google Cloud’s (GOOG, GOOGL) Gemini Enterprise for Customer Experience. Designed specifically for retailers, the solution helps brands deliver personalized, omnichannel experiences while reducing operational costs, improving employee productivity and accelerating the adoption of agentic AI across the retail value chain. Among the first contact center solutions purpose-built for agentic AI at enterprise scale, the offering combines Google Cloud’s Gemini Enterprise for CX with Cognizant’s retail expertise to bring AI-driven capabilities that assist human-led workflows into live customer environments. The result: a 70%-85% containment rate through robust AI self-service, seamless omnichannel engagement, hyper-personalized recommendations and proactive outreach across abandoned carts, promotions and feedback capture, driving loyalty and efficiency at scale.