Callan JMB (CJMB) announced the expansion of its reclamation operations into the food sampling industry. This move is part of Callan JMB’s multi-variant strategic growth initiative designed to extend its proven compliance-driven model into adjacent, high-growth markets. While most food sampling programs focus on reach and trial, few have standardized sustainable packaging or waste-reduction practices – creating an accountability gap. As brands face increasing pressure to cut waste and measure impact, the sampling channel presents a clear opportunity for logistics partners that deliver sustainability, compliance, and traceability.
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