Bernstein initiated coverage of Bridgestone with an Outperform rating and 7,900 yen price target. The analyst says tires is a “fantastic business to be in” as a highly attractive part of the autos value chain. While tire companies have been quick to tout their electric vehicle tires, the reality is EVs make up a small portion of revenue and even smaller in the key replacement profit pool, the analyst tells investors in a research note.
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