Beamr Imaging (BMR) will showcase its solution for AV1 codec upgrades at the 2025 NAB Show, held in Las Vegas from April 5-9, along with a simple, competitive pricing plan. The company said, “Accelerated by NVIDIA GPUs and integrated with NVENC, an on-chip hardware-accelerated video encoder within NVIDIA GPUs, Beamr’s technology enables scalable, efficient AV1 upgrades with superior performance and high-quality results. While AV1 is an advanced video codec with improved image quality and superior compression, Beamr offers up to 30% additional compression. Beamr provides AV1 encoding at a quarter of the cost or less compared to CPU-based solutions and other alternatives, bringing it in line with AVC encoding costs. Readily accessible on cloud platforms such as Amazon Web Services and Oracle Cloud Infrastructure, as well as private cloud or on-premises environments, Beamr simplifies AV1 adoption for companies working with videos at large scale – across media and entertainment, user-generated content, AI, and more.”
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