Auddia secures first partner for beta podcast subscription program

Auddia has secured the first partner for its beta podcast subscription program with Ultimate Motorcycling Magazine. In March of 2024, Auddia provided details of its Pay-Per-Play podcast beta, the goals of which were to tap into higher margins and enable greater efficiencies beyond the current economics of podcasting. Since that update, the Company has been in talks with multiple podcast owners and networks interested in joining its beta program. For the beta program, which runs for 90 days and kicked off on July 1st, 2024, all new Motos And Friends episodes on the faidr app will be delivered through Auddia’s Seamless Play technology, leveraging the Company’s AI and NLP technologies of segment-identification and ad-avoidance. For each play or download, Auddia will compensate Ultimate Motorcycling per play on the faidr app. The rate is roughly double what the average ad-supported podcast makes per download.