BofA raised the firm’s price target on Apple (AAPL) to $250 from $240 and keeps a Buy rating on the shares. Following Apple’s increased investment in the U.S., it seems “increasingly likely” that several Apple products will be exempt from tariffs, the analyst tells investors. There is potential for Apple to gain smartphone market share in the U.S. if competitors are exposed to tariffs while iPhones were to remain exempt, adds the analyst, who expresses “increased confidence” in Apple having $8-plus in earnings power for calendar year 2026.
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