AMC Entertainment deliver ‘record-setting’ performance over 5-day Easter weekend

AMC Entertainment (AMC) announced that it delivered a “record-setting performance” over the 5-day Easter holiday weekend, achieving the highest combined global admissions and food & beverage revenue for the holiday frame in AMC’s 106-year history. The company said, ” From Wednesday, April 1 through Sunday, April 5, more than 6.0 million guests attended AMC locations in the U.S. or ODEON Cinemas theatres internationally. This was also AMC’s best global attendance for a Wednesday through Sunday in 2026. Driving most of these results was the highly anticipated debut of THE SUPER MARIO GALAXY MOVIE, which generated a media-reported global opening of approximately $372 million and drew strong attendance across AMC Theatres in the U.S. and ODEON Cinemas internationally. The film’s broad, family-friendly appeal fueled robust moviegoing throughout the weekend, with particularly strong turnout from families and younger audiences. In addition to the breakout opening of THE SUPER MARIO GALAXY MOVIE, AMC and ODEON benefited from a solid lineup of other new releases like THE DRAMA, as well as highly successful holdover titles such as PROJECT HAIL MARY and HOPPERS, which continued to perform well and contributed to sustained momentum at the box office. AMC’s THE SUPER MARIO GALAXY MOVIE themed merchandise program also was a standout success with guests, with especially strong demand for collectibles such as the Yoshi popcorn bucket and Luma LED popcorn bucket. As a result, THE SUPER MARIO GALAXY MOVIE ranks as AMC’s second-highest grossing merchandise program ever, trailing only the all-time record holder from October of 2023, the TAYLOR SWIFT THE ERAS TOUR concert film.”