TD Cowen raised the firm’s price target on Amazon.com (AMZN) to $315 from $300 and keeps a Buy rating on the shares. The firm adjusted the price target following its advertising buyer survey as part of a Q4 preview. TD’s annual ad buyer survey is positive for Amazon’s ad business as it highlights the company is expected to be among the largest share gainers of ad budgets, the analyst tells investors in a research note. The firm says over 60% of Amazon advertisers expect to increase spend in 2026.
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