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Alphabet taking lead in consumer AI experiences, says BofA

BofA says Alphabet (GOOGL) introduced a broad range of new AI products at I/O 2026, underscoring its “accelerating velocity of AI innovation.” This year’s product announcements demonstrated increasing leadership in shaping consumer AI experiences and the event, along with strong search traffic data, reinforced the firm’s view that Alphabet remains well positioned to lead next phase of consumer AI adoption, the analyst tells investors. BofA maintains a Buy rating and $430 price target on Alphabet shares.

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