Alphabet price target raised to $270 from $210 at Morgan Stanley

Morgan Stanley raised the firm’s price target on Alphabet (GOOGL) to $270 from $210 and keeps an Overweight rating on the shares. As the pace of innovation has accelerated, the DOJ remedy was even more benign than bulls thought, and amid growing positive GenAI adoption signals across multiple Alphabet business lines, the tone of investor discussions has “quickly shifted,” says the analyst, who sees Alphabet having become seen as an “AI Winner” as “right.” The firm, which raised its FY26 and FY27 search revenue estimates by about 1% and 2%, respectively, is now modeling about 10% and 8% respective year-over-year growth.