Algorhythm says MTR Foods joins SemiCab platform

Algorhythm (RIME) Holdings announced that MTR Foods has joined its SemiCab freight optimization platform. MTR Foods is the fourth new customer onboarded or expanded with SemiCab this year as the platform continues to gain momentum. Headquartered in Bengaluru and a subsidiary of Norwegian conglomerate Orkla Group, MTR Foods manufactures a wide range of ready-to-eat meals, breakfast mixes, spices, snacks, and beverages that are distributed across India and international markets. By joining the SemiCab platform, MTR Foods will gain access to SemiCab’s AI-powered freight orchestration network designed to reduce empty miles, improve load matching, and optimize transportation efficiency across its distribution network. SemiCab’s Collaborative Transportation Platform will enable MTR Foods to scale its logistics operations with greater agility and intelligence-without increasing headcount or infrastructure.