Aether names Eva Hodgens MD, marketing, Luke Hodgens as director, publications

Aether (ATHR) Holdings announced the appointment of Eva Hodgens and Luke Hodgens as Managing Director of Marketing and Director of Publications, respectively. Eva and Luke are the founders of Makaira Media, an performance marketing firm specializing in digital media, audience growth, and first-party data strategies. Eva and Luke have been working with Aether, mostly recently on the launch of Aether’s Alpha Edge Media, a platform to acquire or create and disseminate financial newsletters that provide artificial intelligence-driven insights into market sentiment through a variety of tools, reports, and strategies. The expansion of Eva and Luke’s roles to directly represent Aether validates and accelerates Aether’s drive to collapse the gap between financial media, predictive market analytics, and fintech platform infrastructure, turning what were once separate industries into a single, learning machine aiming to deliver impactful information to investors. Eva and Luke will continue to perform their expanded services through Makaira Media, dedicating a significant portion of their time to the growth of Alpha Edge Media.