22nd Century (XXII) Group announced the first shipments of its new Pinnacle VLN Gold and Pinnacle VLN Menthol reduced nicotine content cigarettes into distribution. These initial Pinnacle VLN shipments will support a sales launch expected on September 1, 2025 at almost 1,000 locations across 12 states for a top-5 U.S. convenience store chain. “Pinnacle’s conventional cigarette product lines have been very successful for this c-store chain, establishing strong brand loyalty with customers. We are excited to launch our new Pinnacle VLN products, representing our second early adopter partner VLN brand, expanding the reach and awareness of this innovative solution designed specifically to give smokers a choice with respect to their nicotine intake with an eye on improving public health,” said Larry Firestone, Chief Executive Officer of 22nd Century Group.
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