EV maker Tesla (TSLA) is working on bringing tech giant Apple’s (AAPL) CarPlay system to its vehicles, according to Bloomberg. This would be a major change for the company, as CarPlay has long been one of the most requested features from Tesla customers. The system mirrors popular iPhone apps like Maps, Music, and Messages on the car’s display and has been widely adopted by other automakers. Although testing has started internally, there’s no confirmed release date yet. Tesla CEO Elon Musk has previously avoided adding CarPlay.
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This was partly due to his criticism of Apple’s App Store policies and its attempt to enter the EV market. Until now, Tesla has relied on its own in-car software, which offers built-in apps for things like web browsing and navigation. However, Apple canceled its electric car plans in 2024, and Musk now works with Apple to distribute his other products, such as the X app and Grok AI. At the same time, Tesla’s car sales have slowed, and surveys—such as one from McKinsey & Co.—show that nearly one-third of buyers would avoid a car without CarPlay or Android Auto.
For many customers, the lack of CarPlay has been a deal-breaker. Interestingly, though, Tesla plans to offer CarPlay as a window within its own operating system, rather than letting it take over the entire screen like in some other cars. The system won’t link to Tesla’s Full Self-Driving features, so users will still need Tesla’s own navigation for that. The company will support the wireless version of CarPlay but won’t include the more advanced CarPlay Ultra, which controls things like seats and climate in high-end models.
What Is the Prediction for TSLA Stock?
Turning to Wall Street, analysts have a Hold consensus rating on TSLA stock based on 14 Buys, 10 Holds, and 10 Sells assigned in the past three months, as indicated by the graphic below. Furthermore, the average TSLA price target of $382.54 per share implies 4.8% downside risk.
