Super Bowl LX is just around the corner, as football fans prepare for the big game this weekend. It’s not just football fans who are excited about this weekend’s game, as investors also have a lot to look forward to. Several public companies are set to benefit from the Super Bowl, as increased sales for the event act as a positive catalyst for their stocks.
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Here’s a quick breakdown of the Super Bowl stocks investors will want to keep an eye on in the lead-up to and after the big game.
- Beer Stocks — Anheuser-Busch Inbev Sa (BUD), Constellation Brands (STZ), and Molson Coors (TAP) stocks will all likely benefit from increased beer sales for Super Bowl parties.
- Beverage Stocks — Coca-Cola (KO), Pepsi (PEP), and Keurig Dr Pepper (KDP) stocks will also likely see increased soda sales during the Super Bowl.
- Snack Stocks — Pepsi and Mondelez International (MDLZ) stocks could also be boosted by more snack food sales, as fans prepare for parties.
Super Bowl Stock Movements Today
Here’s the movement these Super Bowl stocks have experienced on Friday.
- BUD stock was up nearly 1% today.
- STZ stock was down 1.26% as of this writing.
- TAP stock experienced a slight gain on Friday.
- KO stock saw a 0.2% increase today.
- PEP stock was up roughly half a percent as of this writing.
- KDP stock climbed close to 1%.
- MDLZ stock fell roughly half a percent today.
Super Bowl Stock Comparisons
Turning to the TipRanks’ stock comparison tool, traders can see how analysts rate each of these Super Bowl stocks. Coca-Cola and Mondelez have the highest analysts’ consensus rating at Strong Buy, while Molson Coors has the lowest consensus rating at Hold.
As far as upside potential goes, Keurig Dr Pepper is the winner with a possible 23.16% upside, while Molson Coors is the lowest with a potential 5.28% downside for the shares.


