Sun Life Financial (TSE: SLF) (NYSE: SLF) is introducing Prospr by Sun Life, a one-of-a-kind hybrid online advice solution.
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Insurance, Wealth Management and Healthcare
Through a digital platform and a team of licensed advisors, Prospr by Sun Life gives people the power to choose, prioritize and track their goals in one place, while giving them the ability to speak to a licensed advisor over the phone, or by video call.
Using planning tools and a preliminary needs assessment, clients can prepare personalized and adaptable life plans at any time.
Management Commentary
“We’re providing our Clients a new, innovative and flexible way to manage their health, wealth and protection goals, while leveraging data and our learnings to improve the Client and advisor experience,” said Daniele Farinaccia, Vice-President, Prospr by Sun Life.
“We know there are Clients who prefer meeting with an advisor in person and others who want to buy products online without human intervention. Prospr by Sun Life is our technology-led solution for those who prefer a digital solution powered by a team of advisors available to discuss recommendations and product solutions when the time is right.”
Wall Street’s Take
Last month, Scotiabank analyst Meny Grauman kept a Buy rating on SLF and raised its price target to C$78 (from C$77). This implies 13.1% upside potential.
Overall, the consensus is that SLF is a Moderate Buy, based on four Buys and three Holds. The average Sun Life price target of C$79.22 implies 17.9% upside potential to current levels.
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