James Ricchiuti, an analyst from Needham, reiterated the Buy rating on Zebra Tech. The associated price target is $345.00.
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James Ricchiuti has given his Buy rating due to a combination of factors including Zebra Tech’s strong Q2 performance and optimistic future guidance. The company reported a 6% increase in revenues and a 13.5% rise in EPS, surpassing market expectations. This positive trend is supported by robust demand across various product lines and geographical regions.
Zebra Tech’s strategic acquisition of Elo Touch Solutions for $1.3 billion is another factor contributing to the Buy rating. This acquisition is expected to enhance the company’s portfolio with enterprise-grade self-service displays and kiosks. Additionally, Zebra Tech’s guidance for Q3 and the full year indicates continued growth, with revenue and EPS projections exceeding market expectations. These elements combined led to the reaffirmation of the Buy rating despite a recent market pullback.
In another report released today, TD Cowen also maintained a Buy rating on the stock with a $400.00 price target.

