Morgan Stanley analyst Cameron Mansson-Perrone maintained a Hold rating on Vivid Seats (SEAT – Research Report) today and set a price target of $3.75.
Cameron Mansson-Perrone has given his Hold rating due to a combination of factors impacting Vivid Seats. The company’s recent financial results highlight the intense competition within the secondary ticketing industry, with a slight revenue increase but a decline in gross order volume. The outlook for 2025 suggests that competitive pressures will persist into the first half of the year, potentially affecting growth until the latter half when conditions might improve.
Additionally, while Vivid Seats is making strategic moves such as monetizing its professional seller tool and expanding into the European market, these efforts are expected to contribute modestly to revenue. The company’s guidance for 2025 indicates a wide range of possible outcomes, reflecting both competitive and macroeconomic uncertainties. This uncertainty, coupled with limited short-term growth prospects, supports the Hold rating as the stock may not see significant upward movement in the near term.
In another report released yesterday, RBC Capital also maintained a Hold rating on the stock with a $4.00 price target.