In a report released today, Stephen Macleod from BMO Capital assigned a Buy rating on Aritzia, with a price target of C$188.00.
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Stephen Macleod has given his Buy rating due to a combination of factors that point to sustained growth and strong execution. He highlights that digital and in-store demand remains very robust, with notable increases in web traffic, app engagement, and U.S. in-store sales, all of which support confidence in the company’s near-term revenue trajectory.
He also emphasizes Aritzia’s unique brand positioning in the “Everyday Luxury” segment and its attractive long-term expansion potential in the U.S. market. In his view, the current share price still offers a compelling risk‑reward profile, especially given the company’s strong top-line momentum and structural tailwinds, which underpin his unchanged valuation target and Buy recommendation.
Macleod covers the Consumer Cyclical sector, focusing on stocks such as Aritzia, Gildan Activewear, and Dorel Class B. According to TipRanks, Macleod has an average return of 19.2% and a 61.60% success rate on recommended stocks.
In another report released on May 11, National Bank also maintained a Buy rating on the stock with a C$171.00 price target.

