Jefferies analyst Atul Goyal maintained a Buy rating on Sony today and set a price target of Yen5,350.00.
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Atul Goyal has given his Buy rating due to a combination of factors including Sony’s recent improvements in their gaming division’s operating margins. After previously identifying potential for margin growth, Sony has successfully increased its operating profit margin to approximately 16% in the first quarter of fiscal year 2026, which is a significant improvement from the previous 5-6% margins.
Additionally, the competitive landscape is becoming less intense, which could further benefit Sony’s market position and profitability. These positive developments have led to an increase in estimates and price targets, reinforcing the Buy recommendation.
Goyal covers the Communication Services sector, focusing on stocks such as Nintendo Co, Capcom Co, and KONAMI HOLDINGS. According to TipRanks, Goyal has an average return of 16.5% and a 71.51% success rate on recommended stocks.
In another report released today, Benchmark Co. also maintained a Buy rating on the stock with a Yen4,500.00 price target.