William Blair analyst Tim Mulrooney has maintained their bullish stance on ROL stock, giving a Buy rating on March 31.
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Tim Mulrooney has given his Buy rating due to a combination of factors tied to Rollins’s expanding door‑to‑door pest control platform and strategic acquisitions. The purchase of Romex Pest Control, following prior deals for Fox Pest Control and Saela Pest Control, demonstrates a disciplined effort to scale a proven customer acquisition model and broaden Rollins’s revenue base.
He also views Romex’s footprint in East Texas and neighboring states as highly complementary to Fox’s strength in the Northeast and Southeast and Saela’s focus in the western U.S., creating a more balanced national network. In addition, Mulrooney sees Rollins as well positioned to capitalize on the industry’s shift toward “D2D 2.0,” in which door‑knocking is combined with digital marketing, referrals, and strong service execution, supporting durable growth and reinforcing his positive view of the stock.
In another report released on March 31, TipRanks – OpenAI also reiterated a Buy rating on the stock with a $60.00 price target.

