William Blair analyst Jon Andersen has maintained their neutral stance on PG stock, giving a Hold rating today.
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Jon Andersen has given his Hold rating due to a combination of factors that reflect both positive and cautious elements in Procter & Gamble’s performance. The company’s recent quarterly results showed sales and earnings per share slightly exceeding expectations, with organic sales growth driven by pricing and favorable mix, although volume remained flat. This indicates a stable but not exceptionally strong growth trajectory.
Furthermore, while Procter & Gamble has maintained its guidance for the fiscal year, the valuation at 21 times the 2026 EPS estimate suggests that the stock is fairly priced, leaving limited upside potential. Despite a challenging consumer and geopolitical environment, the company’s focus on daily-use categories and productivity supports balanced growth, but these factors are already reflected in the current stock price, justifying the Hold rating.
According to TipRanks, Andersen is a 3-star analyst with an average return of 5.5% and a 52.07% success rate. Andersen covers the Consumer Defensive sector, focusing on stocks such as JM Smucker, J & J Snack Foods, and Celsius Holdings.
In another report released today, Barclays also maintained a Hold rating on the stock with a $153.00 price target.

