Procter & Gamble, the Consumer Defensive sector company, was revisited by a Wall Street analyst yesterday. Analyst Robert Moskow from TD Cowen maintained a Hold rating on the stock and has a $150.00 price target.
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Robert Moskow has given his Hold rating due to a combination of factors that balance near‑term strength with medium‑term uncertainty. He acknowledges that Procter & Gamble delivered better‑than‑expected quarterly earnings and solid organic sales, with encouraging volume gains and market share stabilization, which justified lifting his price target to $150.
However, he also points out that much of this growth stems from easy comparisons, while the company faces a more challenging setup in fiscal 2027 from rising commodity and oil‑linked cost inflation. With retailers and consumers still pushing back on price increases, promotional intensity normalizing upward, and innovation shifting toward lower and mid‑tier price points, he anticipates slower organic growth and limited pricing power, leading him to keep a Hold stance despite the recent positive surprise.
Moskow covers the Consumer Defensive sector, focusing on stocks such as Once Upon a Farm, PBC, JM Smucker, and Monster Beverage. According to TipRanks, Moskow has an average return of -0.4% and a 43.55% success rate on recommended stocks.
In another report released on April 24, Barclays also maintained a Hold rating on the stock with a $146.00 price target.

