In a report released today, Janine Stichter from BTIG reiterated a Buy rating on JJill (JILL – Research Report), with a price target of $35.00.
Janine Stichter’s rating is based on several compelling factors that suggest a positive outlook for JJill. Despite a cautious consumer environment, JJill has managed to slightly exceed expectations in its fourth-quarter performance, with revenues and SG&A control showing modest improvements. Although gross margins faced some pressure, the company is expected to benefit from omni-channel strategies in the latter half of the year, which could enhance both revenue and margins.
Furthermore, JJill’s management has been effective in navigating market volatility, maintaining healthy margins, and opening new stores that are performing well. The company’s financial position is robust, allowing it to invest in growth while also returning cash to shareholders through dividends and share buybacks. The incoming CEO, Mary Ellen Coyne, is anticipated to bring valuable experience to the leadership team, further supporting the company’s growth trajectory. These factors contribute to a Buy rating, with a price target set at $35.
In another report released today, Lake Street also maintained a Buy rating on the stock with a $39.00 price target.