Mike Hickey, an analyst from Benchmark Co., reiterated the Buy rating on Marcus. The associated price target was lowered to $22.00.
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Mike Hickey has given his Buy rating due to a combination of factors including Marcus’s diversified operating model and strong balance sheet, which position the company well for a multiyear recovery in the film industry. Despite a challenging third quarter, marked by a weaker film slate and tough comparisons from the previous year’s exceptional performance, Marcus is expected to rebound significantly in the fourth quarter with a stronger lineup of releases.
The company’s strategic timing shift to a fiscal year-end of December 31 is anticipated to capture the busiest attendance period, enhancing box office revenue and profitability. Additionally, the trajectory into 2026 looks promising with a robust slate of franchise films and original blockbusters expected to drive attendance growth and operating leverage. These factors contribute to a favorable long-term outlook, supporting the Buy rating despite a slightly reduced price target of $22.
In another report released on September 23, Barrington also reiterated a Buy rating on the stock with a $25.00 price target.