Morgan Stanley analyst Megan Alexander reiterated a Buy rating on Hasbro today and set a price target of $119.00.
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Megan Alexander has given his Buy rating due to a combination of factors, emphasizing that Hasbro’s recent quarter confirms a resilient and still undervalued growth profile. The company is delivering solid revenue and earnings expansion with improving margins across its main segments, while management’s 2026 guidance, which she still views as cautious, points to further positive estimate revisions despite the stock’s recent rally.
She also highlights multiple structural drivers supporting sustained growth, including the momentum in Wizards of the Coast’s Magic franchise, favorable trends in core toy and game categories, and an expanding pipeline of content partnerships and digital gaming initiatives. Reflecting these factors, she has raised earnings forecasts and increased her price target to a level that still assumes only modest valuation re-rating versus peers, suggesting meaningful additional upside as investors increasingly recognize Hasbro’s stronger and more durable growth outlook.
According to TipRanks, Alexander is a 2-star analyst with an average return of 0.0% and a 47.20% success rate. Alexander covers the Consumer Cyclical sector, focusing on stocks such as SharkNinja, Inc., Hasbro, and Mattel.
In another report released today, TipRanks – Google also reiterated a Buy rating on the stock with a $108.00 price target.