William Blair analyst Jon Andersen has maintained their bullish stance on ELF stock, giving a Buy rating on July 31.
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Jon Andersen has given his Buy rating due to a combination of factors that highlight e.l.f. Beauty’s strong market position and growth potential. The company has demonstrated accelerated sales growth in the fiscal first quarter, with a notable improvement in its core market share. This growth is supported by a robust gross margin and strategic marketing initiatives, which have contributed to exceeding EBITDA estimates.
Furthermore, Andersen acknowledges the potential benefits from e.l.f. Beauty’s acquisition of rhode, which is expected to be accretive in the coming years. Despite some uncertainties related to tariffs and price elasticity, the company’s strategic price increase across its brand lineup is anticipated to offset these costs and potentially enhance earnings. Andersen’s confidence is also reflected in the raised EBITDA estimates for fiscal 2026 and 2027, suggesting a positive outlook for e.l.f. Beauty as a promising long-term investment.
Andersen covers the Consumer Defensive sector, focusing on stocks such as e.l.f. Beauty, Church & Dwight, and J & J Snack Foods. According to TipRanks, Andersen has an average return of 3.9% and a 54.46% success rate on recommended stocks.
In another report released on July 31, TR | OpenAI – 4o also reiterated a Buy rating on the stock with a $141.00 price target.