Elizabeth Porter, an analyst from Morgan Stanley, maintained the Hold rating on Zeta Global Holdings Corp. The associated price target remains the same with $21.00.
Meet Your ETF AI Analyst
- Discover how TipRanks' ETF AI Analyst can help you make smarter investment decisions
- Explore ETFs TipRanks' users love and see what insights the ETF AI Analyst reveals about the ones you follow.
Elizabeth Porter’s rating is based on several factors that highlight both the potential and the uncertainties surrounding Zeta Global Holdings Corp. The company shows promising signs of durable growth, supported by improved revenue visibility and an expanding average revenue per user (ARPU). These positive indicators are further bolstered by strategic opportunities arising from the Marigold acquisition, which is expected to enhance the company’s recurring revenue mix significantly.
However, despite these positive developments, Porter maintains a Hold rating as there are still uncertainties regarding the magnitude of organic growth and the durability of market share shifts. The balance of potential AI impacts, both positive and negative, also plays a role in this cautious stance. While the meetings with Zeta’s management have increased confidence in the company’s growth prospects, Porter remains cautious until more concrete evidence of sustained growth and market share stability is observed.
According to TipRanks, Porter is an analyst with an average return of -5.3% and a 44.33% success rate. Porter covers the Technology sector, focusing on stocks such as Autodesk, HubSpot, and Figma, Inc. Class A.
In another report released on November 6, Goldman Sachs also maintained a Hold rating on the stock with a $23.00 price target.