Beyond Inc: Strategic Growth Initiatives and Innovative Tokenization Drive Buy Rating

In a report released yesterday, Tom Forte from Maxim Group reiterated a Buy rating on Beyond Inc (BYON – Research Report), with a price target of $11.00.

Tom Forte has given his Buy rating due to a combination of factors that highlight Beyond Inc’s strategic initiatives and financial positioning. The company’s management, led by Marcus Lemonis, is focused on achieving profitability and transitioning back into a growth phase. This involves improving product assortments, enhancing margin profiles, and reducing marketing expenses. Additionally, the company is on the brink of launching its omnichannel strategy, with plans to open physical stores soon, which is expected to enhance customer acquisition and promote its brands.
Beyond Inc’s innovative approach to tokenization is another factor contributing to the Buy rating. The company has invested significantly in blockchain technology and recently launched tokenization offerings for intellectual property, which are designed to showcase tZERO’s platform capabilities. Financially, Beyond Inc has a solid cash position, although it may require additional capital in 2026 to support its growth plans. The stock is currently trading at a significant discount compared to its peers, making it an attractive investment opportunity according to Forte.

Based on the recent corporate insider activity of 23 insiders, corporate insider sentiment is positive on the stock. This means that over the past quarter there has been an increase of insiders buying their shares of BYON in relation to earlier this year.