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Beachbody Company Positioned for Growth with Strategic Transformation and New Product Launches

Beachbody Company Positioned for Growth with Strategic Transformation and New Product Launches

Analyst Susan Anderson from Canaccord Genuity maintained a Buy rating on Beachbody Company and keeping the price target at $13.00.

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Susan Anderson has given her Buy rating due to a combination of factors that highlight Beachbody Company’s potential for future growth. The company has undergone a significant transformation by moving away from its previous multi-level marketing model, which has resulted in a reduced revenue breakeven point and improved gross margins. This strategic shift has positioned Beachbody to achieve profitability more efficiently, with management expressing optimism about the company’s turnaround efforts.
Looking ahead, Beachbody has multiple growth levers in place, particularly with new product launches expected in the latter half of 2025 through 2026. The introduction of nutrition products like Shakeology into retail and new digital fitness offerings are anticipated to drive growth. Additionally, the company’s focus on providing value to consumers through affordable digital offerings aligns with the increasing consumer emphasis on health and wellness. These factors, combined with minimal tariff exposure, contribute to a positive outlook for Beachbody’s future performance.

BODI’s price has also changed moderately for the past six months – from $6.600 to $4.650, which is a -29.55% drop .

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