In a report released today, Alexandra Straton from Morgan Stanley maintained a Hold rating on Amer Sports, Inc., with a price target of $40.00.
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Alexandra Straton has given her Hold rating due to a combination of factors influencing Amer Sports, Inc.’s current market position. The company has shown a strong performance in recent quarters, particularly in operating profit and brand recognition, which positions it well in the fragmented sportswear market. However, despite these positive developments, the medium-term market estimates appear to be largely accurate, suggesting limited room for significant upward revisions in the near term.
Moreover, while there is potential for valuation improvement over time, current constraints may persist, keeping the stock’s value at lower levels for the foreseeable future. The price target remains unchanged at $40, reflecting a positive outlook but acknowledging the potential short-term valuation challenges. These factors collectively contribute to the Hold rating, indicating a cautious approach while recognizing the company’s strengths.
Straton covers the Consumer Cyclical sector, focusing on stocks such as On Holding AG, Tapestry, and Bath & Body Works. According to TipRanks, Straton has an average return of 3.3% and a 52.94% success rate on recommended stocks.
In another report released today, TR | OpenAI – 4o also reiterated a Hold rating on the stock with a $33.00 price target.

