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Alaska Air’s Resilience and Strategic Moves Justify Buy Rating Amid Market Challenges

Analyst Andrew Didora of Bank of America Securities maintained a Buy rating on Alaska Air (ALKResearch Report), retaining the price target of $70.00.

Andrew Didora has given his Buy rating due to a combination of factors influencing Alaska Air’s current and future performance. Despite a challenging domestic demand environment and a conservative 2Q25 unit revenue outlook, Alaska Air remains well-positioned in the market. The company’s decision to withdraw its 2025 EPS guidance reflects the need for more macroeconomic clarity, yet its 1Q25 EPS results were slightly better than expected, indicating resilience.
Additionally, Alaska Air’s ongoing stock repurchase program, with nearly $150 million repurchased year-to-date, demonstrates confidence in its ability to maintain profitability despite market volatility. This strategic move, coupled with the potential for accelerated share buybacks, suggests a positive outlook for the company’s financial health. These factors contribute to Didora’s confidence in recommending a Buy rating for Alaska Air.

In another report released today, TD Cowen also maintained a Buy rating on the stock with a $54.00 price target.

Based on the recent corporate insider activity of 60 insiders, corporate insider sentiment is negative on the stock. This means that over the past quarter there has been an increase of insiders selling their shares of ALK in relation to earlier this year.

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