According to a recent LinkedIn post from Zorro, the company is using internal 2026 open enrollment data to challenge the notion that employees cannot effectively select their own health plans. The post suggests that when employees articulate their priorities and technology translates those into personalized recommendations, plan choices can become more sophisticated at scale.
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The post highlights themes from Zorro’s latest “ICHRA Insightz,” including what employees prioritize in health coverage and what those preferences could signal for benefits design beyond 2026. It also references feedback from more than 200 brokers who are described as bullish on Individual Coverage Health Reimbursement Arrangements, indicating perceived growth momentum in this benefits model.
Additional topics mentioned include reminders on ACA reporting deadlines, a proposed ACA rule with implications for ICHRA strategy, and guidance on when employers might consider ICHRA in 2027. For investors, the content points to Zorro’s focus on data-driven plan selection tools and regulatory navigation, which could strengthen its value proposition with brokers and employers and support longer-term adoption of its platform in the health benefits market.