According to a recent LinkedIn post from TollBit, data from the company’s latest State of the Bots Report was referenced in an Inc. Magazine article examining the rapid rise of AI bot traffic. The post indicates that, based on this report, estimated AI bot visits grew from roughly 1 for every 200 human visits to about 1 for every 31 in 2025, while AI app clickthrough rates declined from 0.8% in Q2 to 0.27% in Q4.
Claim 30% Off TipRanks
- Unlock hedge fund-level data and powerful investing tools for smarter, sharper decisions
- Discover top-performing stock ideas and upgrade to a portfolio of market leaders with Smart Investor Picks
The post further suggests that retrieval-augmented generation (RAG) bots are a major driver of this trend, scraping content more aggressively than traditional training bots and retrieving information in real time. For investors, this framing points to a potential structural shift in web traffic economics, which could increase demand for tools that measure, manage, and monetize AI-driven visits, potentially positioning TollBit to benefit if its analytics and reporting capabilities become more critical to publishers and digital businesses.