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Sports Video Analytics Platform Targets Coaching Use Cases in Hockey

Sports Video Analytics Platform Targets Coaching Use Cases in Hockey

A LinkedIn post from Spiideo highlights how its video technology is being used by the Brantford Bulldogs to capture on-ice activity that traditional broadcast feeds miss. The post cites that as much as 40% of a player’s active time may not appear on standard broadcasts, particularly off-the-puck positioning and neutral-zone decisions.

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According to the post, Bulldogs staff now use Spiideo to access a full view of the ice and quickly retrieve specific clips for coaching purposes. For investors, this use case suggests growing demand from professional and junior sports organizations for advanced, training-oriented video solutions that go beyond media-focused broadcast tools.

The post implies that Spiideo’s platform can embed more deeply into coaching workflows, potentially increasing customer stickiness and recurring revenue opportunities. If adopted broadly across teams and leagues, this type of application could strengthen Spiideo’s competitive position in sports performance technology and support expansion in the hockey segment and adjacent sports.

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