Softwear Automation saw a busy week as it promoted the 2026 return of the Zero Click by Profound AI marketing event series and rolled out a new enterprise AI capability. The company is positioning itself more firmly at the center of AI‑driven marketing and knowledge management for large organizations.
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Multiple LinkedIn posts detailed that Zero Click will expand to a two‑city format in 2026, with conferences in San Francisco on April 8 and New York on June 11. The events will convene speakers from brands including Reddit, Figma, Gamma, Expedia, Ramp, PartnerStack, U.S. Bank, and G2, with additional participants expected.
The series is framed as a forum on how AI‑driven search is reshaping marketing, brand discovery, and customer acquisition strategies. Limited capacity and curated attendance suggest the events are aimed at senior decision‑makers and could function as catalysts for partnerships and business development across the AI marketing ecosystem.
Separately, Softwear Automation highlighted a new “Knowledge Bases” capability within its Profound Agents platform, now live for all enterprise customers. The feature lets organizations centralize documents such as style guides, product specs, compliance materials, and full sitemaps to give AI agents a single, consistent source of context.
Fortune 500 teams are reportedly using Knowledge Bases to protect brand voice, reduce AI‑driven misinformation, and verify generative content before it reaches content management systems. The tool is also being applied to automate compliance checks and enforcement, addressing governance and regulatory needs in risk‑sensitive sectors.
These developments support Softwear Automation’s strategy to be an enterprise‑grade AI orchestration provider focused on reliability, control, and compliance. While no financial metrics were disclosed, broader rollout of Knowledge Bases and increased event visibility may strengthen client retention, deepen integrations, and enhance the company’s positioning in competitive AI tooling and marketing ecosystems.
Taken together, the week underscored Softwear Automation’s efforts to pair product expansion with ecosystem‑building events, aiming to solidify its role in enterprise AI and AI‑enabled marketing workflows.