A LinkedIn post from Smartcat highlights customer feedback from Cummins Inc. on using Smartcat’s AI-driven localization platform for a large sales enablement deck. The post cites reported translation cost reductions of about 90% and a similar improvement in turnaround time versus traditional agency-led workflows.
Claim 30% Off TipRanks
- Unlock hedge fund-level data and powerful investing tools for smarter, sharper decisions
- Discover top-performing stock ideas and upgrade to a portfolio of market leaders with Smart Investor Picks
According to the post, faster localization enabled Cummins to deliver sales training content in multiple native languages, which was associated with improved performance, higher knowledge retention, and a reduced enablement backlog. Smartcat links this case to findings in its State of Global Enterprise Growth Report, which suggests high-performing teams are several times more likely to have significantly faster localization processes.
For investors, the post points to a value proposition centered on measurable efficiency gains and speed-to-market benefits from AI-enabled translation at enterprise scale. If such results are representative, Smartcat could strengthen its positioning in the enterprise localization and sales enablement markets, supporting potential growth in larger, global accounts.
The emphasis on cost savings and workflow acceleration also aligns with broader enterprise priorities around AI ROI and operational efficiency. This narrative may help Smartcat compete against traditional localization agencies and other AI translation providers, potentially improving customer acquisition and retention in a competitive, technology-driven segment.