According to a recent LinkedIn post from Scrunch AI, the company’s cofounder and CEO Chris Andrew is scheduled to moderate an Association of National Advertisers member-only webinar on April 8 focused on brand visibility in AI-driven search. The session will feature John Lovett, VP of Analytics at Seer Interactive, and is positioned around practical strategies that marketers can implement immediately.
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The post highlights an agenda that includes actionable measurement frameworks, real-world examples from market leaders, and concrete next steps for influencing how AI systems interpret brands. For investors, this activity suggests Scrunch AI is seeking to position itself as a thought leader at the intersection of AI and marketing analytics, potentially strengthening its brand with enterprise marketers and deepening relationships with ANA member organizations.
By engaging directly with senior marketing professionals on AI search visibility, Scrunch AI may be working to drive demand for its own capabilities or related advisory work in this emerging area. If the webinar helps establish Scrunch AI as a go-to partner for AI search strategy and measurement, it could support future revenue opportunities and enhance the company’s standing in the competitive AI marketing and analytics landscape.