According to a recent LinkedIn post from Pickommerce, Co-Founder & CEO Kfir Nissim recently spoke at the AWS Experience Deeptech & Physical AI Conference to an audience of investors and founders. The post highlights Physical AI as a major emerging opportunity, noting that the broader space reportedly attracted $177 billion in global funding last year.
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The company’s LinkedIn post suggests that Pickommerce AI Robotics is concentrating on executing real-world warehouse solutions by converting complex software into operational robotics. It emphasizes the use of embodied AI and zero-shot learning to enable robots to perceive and adapt to novel items in real time, aiming for human-like autonomy beyond traditional robotics.
For investors, the post indicates that Pickommerce is positioning itself at the intersection of logistics, automation, and DeepTech, where onshoring trends and enterprise digital transformation are key themes. If the technology scales, this focus could support premium pricing, recurring software and services revenue, and potential partnerships with large platforms such as Amazon Web Services.
The emphasis on navigating enterprise change and long-term vision underscores the likely multi-year adoption cycle and capital intensity typical of DeepTech and robotics ventures. This may imply a higher-risk, higher-reward profile, where success depends on commercialization milestones, integration into existing warehouse workflows, and the company’s ability to translate technical advances into measurable efficiency gains for customers.

