New updates have been reported about OpenAI (PC:OPAIQ)
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OpenAI has entered a significant three-year partnership with The Walt Disney Company, which includes a $1 billion equity investment from Disney. This collaboration will integrate Disney’s iconic characters into OpenAI’s Sora AI video generator, launched in September, allowing users to create short videos using simple prompts. The agreement enables the use of over 200 characters from Disney, Marvel, Pixar, and Star Wars, enhancing the creative capabilities of Sora and ChatGPT Images, OpenAI’s feature for generating visuals from text prompts.
Disney’s commitment to becoming a major customer of OpenAI, utilizing its APIs for new products and experiences, including those for Disney+, underscores the strategic importance of this partnership. Disney CEO Bob Iger emphasized the responsible use of AI to extend storytelling while protecting creators’ rights. OpenAI CEO Sam Altman highlighted the collaboration as a model for how AI companies and creative leaders can innovate responsibly. This partnership marks a pivotal moment for OpenAI, positioning it at the forefront of AI-driven content creation, while also expanding its reach and influence in the entertainment industry.