According to a recent LinkedIn post from Motivity, the company is promoting a free 1.5-credit continuing education session focused on improving literacy outcomes in schools. The event features Dr. Ashley Carrigan and Autumn Scrivens, who are set to discuss how data-driven methods can be applied to reading as a teachable behavioral repertoire.
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The post highlights planned coverage of the Science of Reading, Precision Teaching, and behavior analysis within MTSS and special education frameworks. By aligning its brand with evidence-based literacy and progress-monitoring practices, Motivity appears to be targeting school-based practitioners and BCBAs, which could support deeper adoption of its data and behavior analytics solutions in education markets.
This emphasis on practical, outcome-focused training may strengthen Motivity’s positioning in the special education and behavioral health segments. If the event successfully engages decision-makers in schools and districts, it could translate into increased demand for tools that operationalize data-based decision-making, potentially supporting future revenue growth and customer retention.